Radisson RED

Night view of a modern building with prominent red neon lighting outlining architectural features and a sign that reads "RED Radisson." The facade has several windows, and one window on the right shows a person inside with a chandelier light.

A multidimensional collaboration for a style-driven hotel brand.

We partnered with Radisson RED — an upscale, select service hotel offering located in lively, urban locations — to build a vibrant brand presence. Spanning a bold brand video, experiential activations, and purpose-driven partnerships, all projects were rooted in comfort and wellbeing with a fashion-forward twist.

Physical Experience

  • Experience Strategy

Campaigns

  • Concept Development

Content

  • Creative Strategy
  • Design
  • Photography
  • Video
  • Motion Design
  • Copy
Two women posing with playful peace signs in front of a large red and white sign that reads "RED Radisson," with one woman wearing a red jumpsuit and the other wearing a black dress, standing on a black carpet with gift bags nearby.
Top image: A person in a red dress sits on the edge of a clawfoot bathtub filled with red and white rubber ducks, surrounded by red and white tiled walls with rubber ducks arranged to spell "Go Red." Bottom image: Two women in red dresses walk on a runway, smiling and touching hands in a heart shape, with "Go Red for Women" and Macy's logos displayed in the background.
Two elevator doors with artwork of hands, one making a praying gesture and the other forming a heart shape, and three decorative pillows on a red couch, two with red heart-shaped bubble patterns and the words "ZEN" and "OUT," and one with a graphic heart and the words "HEART YOURSELF."
Staircase with motivational text on the risers that reads "LOOK AT YOU, TAKING THE STAIRS! HEART YOURSELF" along with a red heart symbol, featuring a geometric black, white, and red pattern on the sides.
Photo collage featuring a man and woman seated on a couch. The man is wearing a tan jacket and light pants, holding a drink, with his arm around the woman. The woman has blonde hair, wears a patterned dress, and leans close to the man. The collage includes red blocks and partial overlays of their faces and background elements.
Left: Woman in white blazer, red top, blue jeans, and white shoes holding a blue handbag stands in a metallic elevator. Right: Modern hallway with geometric ceiling lights, framed pictures on the wall, and a red "RED Radisson" logo overlay.
Science Museum of Minnesota

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Science Museum of Minnesota