LensCrafters

A campaign harnessing authenticity to build brand relevancy.
Through documentary-style storytelling, we created a social media campaign that showcased true stories of Gen Z creators — amplifying their visions as young thought leaders and positioning LensCrafters as the authentic, trusted eyewear brand.
Digital Experience
- Social Strategy & Management
- Content Development
- Reporting & Optimization
- Influencer Campaigns
Campaigns
- Campaign Strategy
- Concept Development
- Creative Execution
Content
- Creative Strategy
- Art Direction
- Design
- Photography
- Video
- Copy





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Minnesota Orchestra