Retail Experience + Campaign + Digital + Social + Broadcast + Video + Packaging
As an authentic brand that exudes joy with every visit, we felt the 2015 holiday season was a great opportunity to double down on joy, but with a twist – a campaign dedicated to a season of unexpected moments, supported by a full-media approach.
The main feature of ‘The Season of Surprise’ holiday campaign was our sitelet featuring an online calendar packed strategically with daily surprises of promotions, games, and animations.
During the life of the campaign
Using bold and rich-in-detail vector graphics, we were able to easily translate to various social platforms, package design, gift cards, in-store experience, and mobile.
Silver – Sitelet Experience
Internet Advertising Competition Winner
DIGITAL + BRAND CAMPAIGN + PRINT + OUTDOOR
BRAND POSITIONING + BRANDING + DIGITAL + PRINT
Retail Experience + Campaign
Brand Campaign + Digital
Digital + Brand Campaign + Brand Positioning
Brand Positioning + Branding + Digital + Print
Brand Campaign + Print + Outdoor
Digital + Retail Experience
Brand Campaign + Retail Experience + Digital
brand campaign + social
retail experience + packaging
brand identity + packaging