KNOCK Wins 2015 Telly Award

Every year, the National Christmas Tree lighting ceremony in Washington, D.C. is the official kickoff to the holiday season.

June 12, 2015. Minneapolis

Every year, the National Christmas Tree lighting ceremony in Washington, D.C. is the official kickoff to the holiday season. Last year, in collaboration with Juxtaposition Arts, KNOCK inc. designed the Minnesota ornament for the fifth year in a row. To show the process from concept to ornament, we filmed the work and interviewed those involved.

In filming the process, our goal was to show the gradual build of the project itself, but with an emphasis on capturing the enriching experiences found in a true, collaborative experience. Ultimately, we were able to create an award-winning short film (receiving a 2015 Silver Telly Award for Film) that encapsulated the project, and all the charm and ingenuity of the KNOCK and Juxtaposition partnership.